Which aspect of B2B Commerce customer self-service increases satisfaction?

The aspect of B2B Commerce that significantly increases customer satisfaction is the independent management of accounts and issues resolution. When customers have the ability to manage their accounts autonomously, it empowers them to make changes, view their order history, update payment information, and resolve issues without needing to contact customer service. This self-sufficiency not only saves time for the customers but also reduces frustration, as they can quickly address their own needs at their convenience.

Moreover, being able to resolve issues independently leads to a more positive experience because it provides a sense of control over their transactions and interactions with the platform. Consequently, this independence fosters loyalty and encourages continued use of the self-service portal, ultimately enhancing overall satisfaction with the B2B Commerce experience.